Cass Maryjo

Social Media 2024. In 2024, 60% of marketers plan to connect the value of social to business goals by quantifying the value of social engagement in terms of potential revenue impact, according to the index. How hollywood is battling fans who are ‘just out for blood’ — from social media boot camps to superfan focus groups.

Many americans use social media to connect with one another, engage with news content, share information and entertain themselves. Read the report now and learn how to use each trend to your advantage.